Impacto Communications is a full-service advertising agency founded in 2009 by two marketing professionals with over 25 years of experience, Manuel F. Matta Henriquez, and Enrique J. Schettini Henriquez.
The agency offers a full ecosystem of marketing and advertising services ranging from marketing research, creative concept creation, production, and scheduling in traditional, digital and social media outlets. Impacto also offers public relations, set-up and execution of promotional campaigns, web design & build, and social media production and management.
Among our top clients, we can highlight working campaigns for the highest-grossing movie franchises of all time. Some include Spider-Man, Ghostbusters, and Men in Black which incorporate all the disciplines of advertising such as traditional & digital media, promotions, and public relations. We are currently still active in the entertainment industry and manage other industry leaders in the financial institutions (Cooperative), health & beauty, death care, retail, distribution and logistics, warehousing and real estate, construction, and many more.
Services
Social Media
Creation of page
Look N’ Feel - wording
Manage and organize content
Create, manage and program campaigns according to objectives * Monitoring and reports
Digital Campaigns
Google (Display – Search)
YouTube
Spotify
Pandora
Mobile Games
Search Engine Marketing (Sem)
Keyword analysis and updates
Campaigns based on objectives
Manage and program campaigns
Monitoring and reports
Website Build
Single or multi-language
Database driven CMS Platform
Marketing Mailer for email marketing
NET and .PHP platforms
Accessibility Compliance Level I
SEO Friendly / Google Analytics setup
Google reCAPTCHA with forms.
Media Planning & Buying
30-40% Discounts
Bonus & Trade Outs
Media Promotional Partnerships
TELEVISION/ RADIO
Pre-plan stage - budget allocation
Programming according to pre-defined target market
Pre & Post Analysis of recommended plan
Total GRP’s
Reach & Frequency report
OUT OF HOME MEDIA
Pre-plan stage - Budget allocation
Analysis of monthly traffic and locations
Recommendation made according to pre-defined target market
Social Media